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SEO Strategies

Facebook and Google Advertising, SEO Sessions in the Spotlight

Just two months into 2013, and Facebook has introduced Graph Search and Google enhanced AdWords to improve multi-channel campaign management. These are just a couple of the developments we’ll be covering in-depth at Search Engine Land’s SMX West in San Jose, March 11-13.

You’ll hear firsthand about Facebook Graph Search and other paid advertising options in a Keynote Conversation with Grady Burnett, VP of Global Marketing Solutions. We’ll follow that up with Meet Facebook Graph Search, a deep dive into the opportunity for internet marketers.

Hear directly from Google about the significant change made to AdWords in their sponsored session Enhancing AdWords for a Constantly Connected World. We’ll continue the conversation with our own panel of experts at Google Enhanced Campaigns – What You Really Need to Know.

An SEO? We’ve Got You Covered Too

Developments in search engine optimization are happening just as fast. Get the latest on ethical SEO practices from Google’s Matt Cutt’s and Bing’s Duane Forrester. And for more insight, don’t miss Walk a Mile in Google’s Shoes, an enlightening discussion on decisions Google has to make and the balancing act it requires with Google search policy specialist Patrick Thomas.

And those are just 6 of the more than 50 sessions you’ll attend at SMX West. Check out the agenda.

SMX West starts in just two weeks! Register by March 10 and save with pre-conference rates. Three day All Access passes are an incredible value at $1595. Register online or call (877) 242-5242.

Other passes are also available, including free Expo+ passes for those who pre-register. Click here for descriptions.

PS: Interested in sending your team? You’ll save 10-20% when you register 3 or more people. Check out our attractive group rates!

Helpful SMX West links:

Need budget approval? Use our handy Get the Boss Onboard form.
Looking for in-depth knowledge on in-house SEO, content marketing, international search, SEO, AdWords or social media community management? Check out our March 14th workshops.
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Related Topics: Channel: Other | SEM Industry: Conferences | SEM Industry: Search Marketing Expo – SMX | SMX & DMD Alerts

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