Digital Strategy Done Right-PART 2 -Continued Traffic Growth and Rise In Client Contacts (With Google Analytic Pics)

Digital Strategy Done Right-PART 2 -Continued Traffic Growth and Rise In Client Contacts (With Google Analytic Pics)

Digital Strategies | Phoenix DS Agency Digital Strategies Digital Strategy Done Right-PART 2 -Continued Traffic Growth and Rise In Client Contacts (With Google Analytic Pics) I hope everyone is healthy and staying safe during these trying times. With a little extra time, I thought I would do a follow-up to “SEO Done Right – How Traffic Should Start & Grow.” These Google Analytics (GA) screenshots […]

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SEO Done Right-How Traffic Should Start & Grow (With Google Analytics Pic)

SEO Done Right-How Traffic Should Start & Grow (With Google Analytics Pic)

Digital Marketing | Phoenix DS Agency Digital Marketing SEO Done Right-How Traffic Should Start & Grow (With Google Analytics Pic) Here is a great example of client growth. This Google Analytics screen shows traffic progression for the past 3-months of a new site. A good digital marketing presence starts with a slow and steady build as your “digital net” widens and your inbound traffic increases. […]

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Nice when correct SEO strategies see fast results!

Nice when correct SEO strategies see fast results!

Digital Strategies | Phoenix DS Agency Digital Strategies Nice when correct SEO strategies see fast results! Was looking at some 6-month-old emails and came across this graphic that shows a client achieve 4th position on a SERP for the very competitive keyword “Custom Software Development” right in the heart of New York City. This was just after a month and a half after auditing their […]

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“Content is king, but SEO is the Ace!”

“Content is king, but SEO is the Ace!”

SEO Content | Phoenix DS Agency SEO & Content “Content is king, but SEO is the Ace!” A potential client yesterday asked what I thought about two statements,”Content is King” and “SEO is dead”? Figured I’d share my thoughts… These two statements have been around for a while and though I had never been asked to comment on them before, they do seem to still […]

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Content Creation & Organizational Empowerment Key To Search Success

Content Creation & Organizational Empowerment Key To Search Success

Content Generation | Phoenix DS Agency Content Generation Content Creation & Organizational Empowerment Key To Search Success The SEO industry has undergone significant changes in the last 12+ months. Search has gained greater legitimacy as a marketing channel as budget holders increase headcount and invest in advanced technology. And, the SERPs themselves have undergone changes that have had many implications, including adjustments to the underlying […]

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Global Site Infrastructure Plan Essential For Effective SEO & Usability

Global Site Infrastructure Plan Essential For Effective SEO & Usability

SEO Strategies | Phoenix DS Agency SEO Strategies Global Site Infrastructure Plan Essential For Effective SEO & Usability Targeting the world with a website is a huge opportunity for today’s marketers — but very few businesses start out with that goal. The vast majority target a particular nation first, prove the business model, grow their business’ success, and then consider rolling out globally. What this […]

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You’re Dead… If You Don’t Integrate Social Media & PR Into Your Local SEO Strategy

You’re Dead… If You Don’t Integrate Social Media & PR Into Your Local SEO Strategy

Social Media Strategies | Phoenix DS Agency Social Strategies You’re Dead… If You Don’t Integrate Social Media & PR Into Your Local SEO Strategy The peppered moth (Biston betularia), once white with black spots, faced a strange challenge in London during the Industrial Revolution. Buildings and trees, stained with soot, turned black. The light-colored moths could no longer hide against this backdrop and were eaten […]

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The Challenges Of Bringing Search Marketing In-House

The Challenges Of Bringing Search Marketing In-House

Marketing Strategies | Phoenix DS Agency Marketing Strategies The Challenges Of Bringing Search Marketing In-House Many organizations are making the transition from using an agency for search marketing to bringing it in-house and along with this transition comes many challenges. To find out how organizations cope with the transition, we posed the following question to some of the top in-house SEO analysts: What is the […]

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Building An Enterprise-Level Search Marketing Team

Building An Enterprise-Level Search Marketing Team

Marketing Strategies | Phoenix DS Agency Marketing Strategies Building An Enterprise-Level Search Marketing Team Several years ago, I was tasked with building an enterprise-level search marketing team for a top online retailer. Because of the lessons learned and results achieved, I want to pass this intel on to those tasked with creating a search marketing team from scratch. Your Foundation: The Search Guru My first […]

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The Perils Of Parallax Design For SEO

The Perils Of Parallax Design For SEO

Design | Phoenix DS Agency Design The Perils Of Parallax Design For SEO First it was Flash, then AJAX, and now…. parallax design. As SEOs, we often find ourselves butting heads with Web designers over website design and usability. Certain design approaches and techniques, while helpful for usability, may not be ideal for SEO purposes. But that doesn’t mean we have to sacrifice good design […]

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